Innovation and Technology

Intention

          The Company has intended to operate business to be modern by applying innovation and technology to continuous increase the efficiency in business operations and leading to business development in new styles.

Management Guidelines

          The Company has established Information Technology Policy which focuses on creating service innovation, including cooperation with business partners for improving services to efficiently respond customers need, as well as increasing the competitive potential in business.

New POS (Point of Sales)

          The company has developed a new POS (Point of Sale) software to expedite the issuance of tax invoices to customers. The processing time has been reduced from 20 seconds to 10 seconds. This new POS system is utilized in over 1,800 sales points nationwide, aiming to enhance customer satisfaction and make the workflow easier for our employees. And it can also support sales transactions with automated vending machines, having been tested with vending machines installed within the office, for selling beverages and snacks to employees. The software can manage back-office accounting systems and also calculates sales figures instantly. Additionally, the new POS eliminates the need to print discount coupons for customers and enhances the payment options available, providing greater convenience for customers.

Shopping online on Click & Collect Application Development and Improvement Project

          To expand distribution channels and enhance convenience in purchasing, and also various payment channels that respond to the changing lifestyle of the new generation.

Self-Check Out Development Project

         The Covid-19 epidemic situation has resulted in change of customer’s behavior and lifestyle, by social distancing to decrease the spread of disease, and change of new technologies.  Thus, the company has realized the importance of technology using for fast service by applying Self-Service system to increase the efficiency and fastness of stores as well as giving services to respond the changed customers’ lifestyle.

Digital Solution Development Project in collaboration with Bank of Ayudhya (Krungsri)

          The company has developed Digital Solution in collaboration with Bank of Ayudhya (Krungsri) to elevate the standard of payment methods at various retail channels nationwide and online platforms. This aims to provide convenience, speed, and security for both individual customers and business entities purchasing products and services from the company. The company has developed the payment solution to meet the diverse needs of customers, and respond the requirements of every customer group.

          In 2023, the Company has continued to develop and expand payment channels for customers with the Krungsri Make a Pay solution, a new payment service option. This allows both merchants and end customers to conveniently, quickly, and efficiently carry out financial transactions. The company is dedicated to apply digital technology to develop business operations, providing increased convenience and speed for customers of all segments. As Global house, we have an online platform for both individual and business customers to choose and purchase products. Therefore, in addition to providing high-quality and diverse products, the process that Global house places great importance on is a payment system that is easy, convenient, fast, and secure. This led Global house to choose to use the Krungsri Make a Pay service, which has now expanded to the business customer segment. This expansion aims to enhance payment channels by integrating with the Krungsri Biz Online App, allowing business customers or merchants to easily make payments. The system is designed based on the study of actual customer usage behavior, eliminating the need for customers to fill-out their information as data is automatically retrieved. Simultaneously, the company can receive payments quickly and can instantly check the transaction amount. This helps reduce expenses in inventory management. The Make a Pay service is a payment acceptance solution that truly smoothens the digital journey for customers.

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